For Year 5’s Enterprise Eeek, we created lucky talismans. We first created a customer profile, making a typical customer we may have and thought about what product they would like. We then created questionnaires to conduct market research to help us understand what our customers wanted and thought.
Using our market research, we linked the different colours to a different purpose. We created colourful cards for each coloured glass pebble and wrote positive messages on them.
Finally, we sold our products in the ‘market place’ (the hall) and we were really successful, we sold out!
After we created some graphs to analyse our success. Unfortunately, we did not create the largest profit, but we analysed why and decided next time we should sell for a higher price.